Class 2.2

Issue
Background / context
Action

* Look into imagery for main points

8 Points
Background: Stress in relation to Depression
Issue: Overwork/Burnout
Audience: Students, Workers, and/or Farmers
Motivation: "The Damage of Stress is PHYSICAL, the Damage of Burnout is EMOTIONAL."
Client: Family, Friends, Wider Community, Workplace
Client Motivation: Social Quality, Quality of Work - They Care
Desired Action: Laughter, Create Joy, A Space to Unwind
Barriers: Time, not open to the fact that they are stressed/depressed

Feedback:
Background, screw stress and depression and link more to overwork. There's lots of stats in overwork and being time poor, work with the great idea of creating a space. This will help decide towards our target audience. How many hours do we work nowadays compared to history.

Background: Stress in the workplace
Issue:  Overwork/burnout
Audience: workers
Motivation: stress is physical, overwork is emotional
Client: friends, family, wider, colleagues
Client motivation: quality of work, quality of social work
Desired action: laughter, create joy, a space where you can unwind
Barriers: time, realisation, first step

Focusing more onto the P of Perma rather than the P R and E before. Maybe the reason some people overwork themselves because they want to achieve A accomplishment.

A space to unwind

Stats:
(http://www.listener.co.nz/current-affairs/are-new-zealanders-overworking/)
60% work more than 40 hours
8% work 50 or more
(http://callister.co.nz/worklifebalancenz.pdf)
Men who worked 50 hours or more 35-44 age range -> 1986 - 36.5%  2001 - 40.6%
Stress ranks the second most significant problem in the workplace behind family crisis.
(https://www.msd.govt.nz/about-msd-and-our-work/publications-resources/journals-and-magazines/social-policy-journal/spj35/35-parents-long-work-hours.html) 
Reasons for overwork: Requirements of the job, high workload and customer demands, greater income, pressures of the workplace, more intangible rewards of work.

Homework:
Consider 8 categories - printed on a4 30pt Helvetica - each point has an a4 image (a3 for each point)
Audience narrative - meaningful - persona

Exchange:
Title. Stat or statement, background, transition image from this to this.

Iteration 1:

Make it more personal to the topic

Iteration 2: